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Social Media Usage Habits

Platforms, time, purpose.

Standard Entertainment 609 responses Published Apr 11, 2026
Q1.Which social media platform do you use most?
WhatsApp
31.2%
31.2%
Instagram
18.06%
18.06%
Twitter/X
18.06%
18.06%
Facebook
13.14%
13.14%
TikTok
12.32%
12.32%
Telegram
7.22%
7.22%

609 responses

Q2.How much time do you spend on social media daily?
609 responses
  • 2-4 hours 31.86%
  • 1-2 hours 29.23%
  • 4+ hours 24.14%
  • Less than 1 hour 14.78%

609 responses

Q3.What do you primarily use social media for?
Connecting with friends
35.3%
35.3%
News
33.66%
33.66%
Business
32.84%
32.84%
Education
32.84%
32.84%
Entertainment
30.71%
30.71%
Shopping
29.06%
29.06%

1,184 responses

Q4.Rate social media's impact on Nigerian society
5.7
Average rating (1–10 scale)
1
3.94%
2
5.75%
3
11.99%
4
12.15%
5
13.96%
6
13.3%
7
13.46%
8
11.33%
9
8.37%
10
5.75%

609 responses