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Fashion & Style

Local vs international brands.

Standard Entertainment 620 responses Published Apr 11, 2026
Q1.Do you prefer Nigerian or international fashion brands?
620 responses
  • Both equally 36.94%
  • International 24.35%
  • Nigerian 21.61%
  • No preference 17.1%

620 responses

Q2.How much do you spend on clothing monthly?
₦10-30k
30.81%
30.81%
Under ₦10k
29.19%
29.19%
₦30-50k
18.87%
18.87%
₦50-100k
12.42%
12.42%
Over ₦100k
8.71%
8.71%

620 responses

Q3.How important is fashion/style to you?
5.7
Average rating (1–10 scale)
1
4.84%
2
6.29%
3
9.19%
4
12.58%
5
12.58%
6
12.74%
7
15.48%
8
13.55%
9
8.55%
10
4.19%

620 responses

Q4.Where do you buy clothes?
Mall/store
41.29%
41.29%
Tailor
41.29%
41.29%
Online
38.87%
38.87%
Thrift/okrika
38.39%
38.39%
Market
37.9%
37.9%

1,226 responses